Adidas Launches NFT Mystery Boxes for Sui-Based Game ’Xociety’
Adidas is diving deeper into the blockchain space with a new collaboration on the SUI network. The sportswear giant has partnered with the creators of ’Xociety,’ a Sui-based shooter game, to release 2,600 limited-edition NFT mystery boxes. Priced at $129 each, these boxes will contain Adidas-themed character skins of varying rarity levels, authenticity certificates, and XCS tokens. The drop is scheduled for May 16.
This marks Adidas’ latest foray into crypto partnerships, following previous collaborations with notable projects like Doodles and Bored APE Yacht Club. The move underscores the growing intersection of gaming, fashion, and blockchain technology.